SHLD positioning Sears.com for future growth

Sears, the store that pioneered America’s mail-order business more than a century ago with its fabled catalog, is turning its Web site into a shopping gateway that could soon rival the legendary Big Book in sheer girth.

In the past few months, Sears Holdings has quietly added more than 250,000 music offerings, movies and video games to Sears.com. It has opened an online software boutique for downloading programs for taxes, graphics, finances and computer security . Later this spring, Sears plans to sell books online for the first time.

Sears’ Quiet E-Commerce Revolution - ecommercetimes.com

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